DISCLAIMER
This e-mail and the information contained in it and in any attachments may be confidential and is for the named recipient(s) only. If you are not the Intended Recipient, please notify the sender immediately and do not distribute, disclose or take action on any part of this e-mail. Although we have taken steps to ensure that this e-mail (and any attached files) are free from virus, it is your responsibility to carry out your own virus checks before opening any attachment. We cannot accept any liability for loss or damage sustained.
We share relevant information only with those parties entrusted with the processing of your account and the fulfilment of your order. We have established procedures to protect your privacy. Credit and debit card transactions are subject to routine searches from time to time. We undertake these searches in association with licensed credit agencies to detect and prevent fraud. Credit and debit card transactions are processed by WorldPay whose privacy policy is available on their website. From time to time we may pass information to outside research companies whom we ask to contact you directly for your opinions on our products and services. We provide them with only the information they need to perform their function, and any communication will clearly show our company name. From time to time we may pass names and addresses only to a mailing company for posting our catalogues bearing our company name on our behalf. This company will never use the information to post material that was not provided by us. We only obtain information from you when you enter it on the ordering page, and we only request the information that is required to efficiently process your order. The entries marked with a * are required to allow us to process your order, other items are optional but are useful in the event that we need to contact you about your order. The only other item of information that is collected automatically is the IP address used for your current Internet connection session (this is for security and fraud prevention purposes only). When you complete your order you can choose to receive occasional email newsletters. This is an opt-in email list, meaning that you must tick the box to join the list (the default is ticked). You can easily remove yourself from this list at any time. We may occasionally share our email list with other businesses within our group offering products or services that we feel may be of interest and relevance to our customers. We will only share your email address, never any other details
Data we collect about you Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data). We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
Identity Data includes first name, last name, username or similar identifier, title, date of birth and gender.
Contact Data includes billing address, delivery address, email address and telephone number.
Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
Usage Data includes information about how you use our website, products and services.
Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
How we use your personal information
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances: Where we need to perform the contract we are about to enter into or have entered into with you. Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. Where we need to comply with a legal obligation. Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending direct marketing communications to you via email or text message where we do not otherwise have the right to do so. You have the right to withdraw consent to marketing at any time by contacting u In order to process your order In order to process any order, we require your details including your name, billing address, delivery address, telephone number and email address. Your email address is required as a means of identification to allow you to access the order placement area of the site and so that you can be updated with the progress of your order. Your phone number is only used to contact you if there is an issue with your order. All data is securely stored on our systems and is only distributed to third parties as set out below. Failing to provide adequate personal information for us to process your order could result in the inability to fulfil your order. More information can be found in our Terms and Conditions. We do not and will not sell your details to any third party. However, we share your details with the following categories of companies necessary to fulfil our service and product requirements to you, as well as to optimise your experience of our website: Couriers – We work with UK Mail and DPD Local and one day courier services to deliver your order to you Payment service providers – We work with PayPal and other providers to perform our contract with you Professional Service Providers – We work with marketing agencies, website hosts, overflow print/embroidery partners, software services and customer relationship management systems in order to help us run our business effectively. In order to optimise our services We may use your personal information to predict your purchase behaviour or to make product recommendations to you. This information includes: Customer type (Business, Group or Team, Charity, School or Individual), which we request from you at the checkout stage The purpose of your order, if you select to inform us at the checkout stage Your purchase history and basket items Your contact history with us Your payment information Your name and personal contact details Your device type or email client Processing for the purpose of optimising our services is carried out on the legal basis of legitimate interests. Our legitimate interest in this case is the optimisation of our services in order to provide our customers with a better service and to improve our own efficiency.




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